You might be wondering when’s the best time to post on Instagram to get more engagement. Then you've arrived at the right locations. Instagram has evolved into a prevailing platform for creators seeking to nurture a loyal fanbase.
Nonetheless, the journey to expand your audience can be challenging as you contend with numerous other creators, businesses, and brands vying for attention.
Sharing Reels and photos at optimal times is a great way to get around this hurdle, and now it is very easy to view someone's private Instagram profiles with IMGLookup.
In this article, we will explore the best time to post reels on Instagram and provide additional tips on posting reels on Instagram to help you make the most of this powerful marketing feature.
Why Is It Important to Find the Best Time to Post on Instagram?
Instagram is constantly changing its algorithm, so they push out newer trending content to users’ feed based on new and upcoming features.
The basic ranking depends on three different factors: Recent, Relevance, and Interest. Instagram will show the most recent content that is getting famous among other users, but it will be relevant to all your past interactions with other content.
The ranking also depends on your interest, meaning if you have liked something, then you’re interested in content like that.
Key Factors While Choosing the Best Time to Post on Instagram
1. Reason for Posting
Why are marketers so keen on knowing when to post reels on Instagram along with posts and stories? For engagement, of course. The more engagement you have, the better your post will do
2. Days of the Week
There is no definitive answer when it comes to the best days of the week to post on Instagram Reels. However, some general tips can be followed to help you increase your chances of engagement.
3. Competitors
When trying to determine the best time to post reels on Instagram, it’s essential to consider your competitors. Take a look at when they’re posting and see if you can identify any patterns.
4. Time Zones
The time zones of your audience are one of the most important factors to consider. If you have a large following in a specific time zone than the one you are in, consider posting when that time zone is most active.
5. Frequency of posting
If you’re just starting out, aim to post at least once a day. As you build up a following, you can experiment with posting more or less frequently to see what works best for your audience.
6. Industry
Depending on your industry, your audience may vary quite significantly, so it’s difficult to just have an always post on a Tuesday at 3 pm rule.
7. Audience Demographics & Routine
Understanding your audience and when they are most active on social media can help you determine the best time to post for engagement.
8. Algorithm
It is essential to consider the algorithm when trying to determine the best time to post reels on Instagram. The algorithm is always changing, so it is important to be aware of how it works in order to get the most out of your posts.
Best Time to Post on Instagram to Boost Engagement
Generally, the best time to post reels on Instagram from Monday to Thursday is between 9 am and 12 pm . The day-wise breakup of the best time to post reels is as follows:
However, we recommend that you focus on this data only if you’re just starting to grow a following.
Once you've garnered a large following, you'll need to leverage Instagram's exclusive data to determine when your followers interact with your material and incorporate that information into your content plan.
How to Use Instagram Reel Analytics & Insights
Acknowledging the reality, it's clear that Instagram growth doesn't occur instantaneously. To witness a surge in followers, engagement, and sales on the platform, the assistance of robust Instagram analytics tools is indispensable.
Fortunately, there are three distinct methods to access insights for Instagram Reels.
- Individual Reel Insights
- The Instagram Insights Tab
- Later’s Instagram Analytics Tool
#1. Individual Reel Insights
To assess the performance of a particular Instagram Reel, navigate to the Reel on your profile page, tap the three-dot icon located at the lower right corner, and choose "Insights."
#2. The Instagram Insights Tab
To gain an overview of your Reels' overall performance, go to your Instagram profile and select "Insights."
#3. Later’s Instagram Analytics Tool
Not to toot our own horn, but we’ve saved the best for last.
If you’re looking to increase engagement, optimize your Reels, and drive traffic, Later's Instagram Analytics feature is your new best friend.
Frequently Asked Questions
Q. Is It Good to Post on Instagram During Holidays?
Ans: Holidays are a great time to get high traffic on Instagram.
Q. What is the Best Time to Post on Instagram for Likes?
Ans: According to our study, the best time to post on Instagram for likes is between 9 am and 4 pm.
Q. Which Are the Best Days to Post on Instagram?
Ans: Tuesdays and Wednesdays are the best days to post on Instagram.
Q. Is there a limit on Posting on Instagram?
Ans: There is no limit on posting on Instagram, but I suggest you prefer quality over quantity because that is the only way to increase your audience.
Final Thoughts
Posting Instagram Reels at the right time is crucial for reach and engagement.
Identifying the best time for posting Reels on Instagram, This article will help you to maximize engagement and interact with your followers easily.